At the request of L’Oréal, Menuez recently organized a day especially for its interns. The purpose of the afternoon was to increase the trainees’ knowledge and experience of local marketing (materials) and the Brand Management Platform that Menuez has developed for L’Oréal Benelux.

During the afternoon, almost all of the marketing tools that L’Oréal deploys through the platform were covered. From the delivery of print files, digital translations, color options and printing techniques to the layout and sourcing of local online banner campaigns. Furthermore, the management of the image database and the production process of all other products such as clothing, stickers, sidewalk signs and facade cladding were also discussed. The enthusiasm of the participants ensured that both Menuez and L’Oréal look back with pleasure on a successful afternoon.

Would you, as a brand, also like to increase your trainees’ knowledge of local marketing (materials)? Feel free to contact us. We are happy to share our knowledge and experience.